This collection of 12 scarves directly supports the revolution in Iran

While political and social unrest in Iran dates back centuries, the death of Mahsa Amini on 16 September 2022 rocked the country and served as the catalyst for an unprecedented scale of women-led protests. Ringing out across the streets of Iran, and echoing across the world from the mouth of supporters, is the key chant of the revolution: “Woman, life, freedom."

These three words continue to shake up one of the most oppressive regimes in the world, while garnering boundless support from so many looking to do whatever they can to help those bravely at the forefront. One of those people offering unending support is Copenhagen-based Iranian director Naghmeh Pour, a director’s assistant at Scandinavian production company new—land. “The young generation of Iranians give me hope,” Pour says. “The brave women. I can’t believe their courage. I get emotional witnessing their fight. They make us all proud," she goes on. "The new generation is resilient and they want their right to exist freely in this world. I’m sure that they’re not going to give up. As many Iranians keep reminding each other, the last revolution took about a year to succeed. It’s not over yet – but, they need support from all of us.”

Doing all that she could to spread awareness and support the movement through social media, demonstrations, petitions and conversations with friends, Pour, together with her colleague Sara Samsøe, then discovered the label Pairi Daeza – led by Iranian sisters Yasaman and Nastaran Rezaee – and its Woman Life Freedom scarf project.

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The Woman Life Freedom project is a one-of-a-kind scarf collection, created in collaboration with 12 Iranian artists from all over the world: Ardeshir Tabrizi, Arghavan Khosravi, Hana Shahnavaz, Hanieh Ghashghaei, Mahboubeh Absalan, Maryam Keyhani, Maryam Sefati, Mona Danesh, Rahiilzz, Sara Emami, Tala Madani and Yasaman Rezaee. Each artist has created a unique design for their own custom scarf, incorporating messages related to the current revolution in Iran to continue sparking hope. All profits from the scarves are directed to Abdorrahman Boroumand Center to directly support the movement.

The sisters personally approached each of the Iranian artists to join the Woman Life Freedom project and, despite the fact that participating in such a project could result in serious consequences – including losing the right to ever safely travel back to Iran – all jumped on board with the sisters. In Nastaran's words, “there is so much will and desire among all Iranians everywhere to unite, be a voice for the freedom of Iran and keep the conversation alive about this women-led revolution.”

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All except one of the artists involved in the project are based outside of Iran, with Mahboubeh Absalan still living there. ”Despite all the risks, [Absalan] accepted the collaboration immediately,” Nastaran says. “There is no weapon that can defeat such courage. In fact, bullets, imprisonment, torture, rape and the death penalty have not been able to suffocate the voice of these freedom fighters of Iran," she adds. “What brings us most hope is this contagious courage that started from women and the younger generation and has now affected all of us Iranians across borders.”

The scarves, which are available to purchase through selected shops and through Pairi Daeza's site, have been produced with the same slow and considered processes as all of Pairi Daeza's pieces, with rich and craftsmanship at the fore.

Beyond the Woman Life Freedom scarf project, I ask Pour what can be done to continue supporting the movement. "Put pressure on your politicians to condemn the Iranian government and their hostility by ending all diplomatic relations," she responds. "It’s important to keep talking about the movement, spreading the voices, messages and footage from Iran. The government is watching every reaction from the West – and our silence will allow them to kill more innocent people. Join the demonstrations, support events spreading awareness about Iran and the Women Life Freedom movement, post on social media."

"Every small action counts," Pour adds. "Take a break when you’re exhausted, but don’t stop being the voice of Iran. We’re so close."

Watch the full Iran e-Man short film below.