Last night, Tove Lo dropped her new single 2 Die 4: an addictive pop song paying homage to dance music's past
Swedish pop star and actress Tove Lo, born Tove Lo Nilsson, just released her new single 2 Die 4. What may seem like another song in her long list of certified bops, 2 Die 4 is unique.
As the chorus hits for the first time, a familiar melody transcends through the beat. What some may know through Hot Butter, Gershon Kingsley, or (as in my case) early 2000s phenomenon Crazy Frog, Tove Lo has sampled Popcorn.
Popcorn is a song that everyone knows, even though it might be subconscious knowledge for many. Pop Corn (as it was originally titled) was first released in 1969 by Gershon Kingsley on his album Music to Moog By. It was then re-recorded by the band Hot Butter in 1972, which is when it became an international radio hit. Popcorn hit the radiowaves again in 2005 with Crazy Frog's rendition, and now again with dancing queen Tove Lo.
Popcorn is already a guaranteed hit, making a comeback in essentially every decade. So, it's only fitting that Tove Lo is the one to bring it back and launch a genre which I would like to call EDPM (Electronic Dance Pop Music).
With one of the best beat drops of the year, 2 Die 4 is the song I want to hear on the dancefloor this Friday.