The Danish label presented a beauty look that embraced the elements and served Notebook vibes
“I wanted a look that captured femininity and the forces of nature in one,” explains Nicci Welsh, lead hair artist for Baum und Pferdgarten’s red, bright, chilly take on the Nordic winter.
"I pulled the keywords from the designer’s inspiration that I knew would translate to hair. The arctic conditions, the geometric shapes, the subtle toning, the high shine surfaces.” The result, was one of my favourite looks of the week. For me it was almost reminiscent of that scene in the Notebook were a rain-drenched Allie battles the weather as Noah tells her "It wasn't over, it still isn't over".
Photo: Baum und Pferdgarten
Photo: Adam Katz Sinding
The concept of the hair was clear, it’s "the idea of walking through arctic conditions but wanting to arrive at your destination still looking fabulous.” All about protecting your hair but the elements being so strong that it is impossible for your style not to be affected.
When it comes to the perfect blend of the looks with the collection, we find that geometric patterns were the starting point for the hair, which was shaped onto the face and head in order to achieve a somewhat square form, while the hair wrapping into the back of the head ending in a clean line from nape to crown added to the illusion. “There was a tonal texture change from a glossy, wet looking front to a clean satin finish, all complimenting the tones and textures in the collection. The front has product smashed down onto the roots and ends to give a texture batter by the wind and snow,” explains Welsh.
Photo: Baum und Pferdgarten
Photo: Baum und Pferdgarten
Photo: Adam Katz Sinding
At this point I'm about to write my own Nordic Notebook, just imagine it, battling the arctic just to be reunited with the one you love? And still looking fabulous in the process? A dream. Now, to achieve the dream one must first achieve the look, which's styling and techniques were modified depending on the natural hair of the models. “I prepped all hair types with Oribe’s Invisible Defense, which protects the hair and adds vitamins to it for strengthening and glow.” From there, different combinations of Oribe’s Très Set, Swept Up, Maximista and Rock Hard Gel were concocted to ensure that every hair type was properly cared for and styled for.
Finally, onto makeup, Rikke Dengsø Jensen, makeup artist for M.A.C Cosmetics and lead MUA for the show, explains a not so traditional inspiration behind the looks. “The makeup was created to look neutral and not take away the attention from the striking hair. It was inspired by the strength of wild animals and actually referenced the deer.” With bold eyebrows that feather out, a grey liner in the outer crease to add strength to the face and a good set of contouring to carve out cold the cheeks and nose, it embodies the raw and fresh spirit of the king of the forest. “I really wanted to embrace natural beauty and keep the cast looking strong,” adds Jensen.